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Marcus Collins
Dr. Marcus Collins is an award-winning marketer and cultural translator. He is the former head of strategy at Wieden+Kennedy New York and a clinical assistant professor of marketing at the Ross School of Business, University of Michigan. He lives in Ann Arbor, Michigan
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By the Author
For the Culture
In this illuminating book, the architect of some of the most famous ad campaigns of the last decade reveals how our perspective can be influenced…