Erotic Capital

The Power of Attraction in the Boardroom and the Bedroom

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By Catherine Hakim

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$17.99

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Format:

  1. ebook $17.99
  2. Hardcover $37.00

This item is a preorder. Your payment method will be charged immediately, and the product is expected to ship on or around August 25, 2011. This date is subject to change due to shipping delays beyond our control.

In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset — erotic capital — that he or she can, and should, use to advance within society.

In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life. Social scientists have paid little serious attention to these modes of personal empowerment, despite overwhelming evidence of their importance. In Erotic Capital, Hakim marshals a trove of research to show that rather than degrading those who employ it, erotic capital represents a powerful and potentially equalizing tool — one that we scorn only to our own detriment.
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On Sale
Aug 25, 2011
Page Count
304 pages
Publisher
Basic Books
ISBN-13
9780465027965

Catherine Hakim

About the Author

Catherine Hakim is a sociologist and Professor at the London School of Economics. An expert on women’s employment and family policy and the author of numerous books and more than one hundred papers on social science, she lives in London.

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